Blog Categories:
- Conversions
- Email Marketing
- Entrepreneurship
- SEO
- Social Networking
- Website Design
- Website Development
- Website Hosting
- Website Marketing
- WordPress
Blog Archives:
- May 2013
- April 2013
- March 2013
- October 2012
- August 2012
- May 2012
- April 2012
- March 2012
- January 2012
- November 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- November 2010
- October 2010
- September 2010
- March 2010
- February 2010
- January 2010
Meta:
Links
Joomla vs WordPress
Posted by Chloe Spencer - May 20th, 2013
The ongoing Joomla vs WordPress war still rages, competing for the title of number one CMS. Both are very popular, very powerful Content Management Systems, but with slightly different approaches to managing content and geared towards a slightly different audience. So what it comes down to is not so much which one is better, but which CMS is better for you. Read on to find out whether you should build your website using WordPress or Joomla. Read More »
Posted in Entrepreneurship, Website Design, Website Development, Website Marketing - No Comments »
Selecting a Good WordPress Hosting Company
Posted by Masen - May 13th, 2013
If you are developing a new site in WordPress, it may make sense to select a hosting company that has specific experience with WordPress. Since WordPress will be powering your entire site, it’s important to have a hosting company that understands its unique requirements. Here are some things to keep in mind when selecting a WordPress hosting company. Read More »
Posted in Website Design, Website Development, Website Hosting, WordPress - No Comments »
Backup Your WordPress Site
Posted by Masen - May 6th, 2013
There are a handful of quality WordPress backup plugins to choose from in the WordPress Plugin Directory, but there's a few things you need to consider when choosing a backup plugin. Do you have room on your computer hard drive to store backups? Would storing your backups via an online service be preferable? Do you want to simplify backing up your site with the ability to schedule automatic backups? Is top-notch security or perhaps one-click restoration important to you? Read on to find out which WordPress backup plugins are best for you and your needs.
When starting a small business, the creation of your company website is an important task–from choosing the right CMS and the right theme to choosing the best plugins. One of the most crucial plugins you will choose is a WordPress backup plugin. That's why I have reviewed and selected the top 3 WordPress backup plugins available and listed them below along with their details, so you can pick and choose the right plugin for you.
1. UpdraftPlus Backup
Rated: 4.7 out of 5 stars
Downloads: 118, 364
With UpdraftPlus Backup you can backup manually or schedule automated backups into the cloud (Dropbox, Amazon S3, Google Drive, Rackspace, WebDAV, FTP, SFTP and email). One-click restoration of both file and database backups is provided, as well as optional encryption, ability to select which files to backup and which components to restore. It even allows file and database backups to have separate schedules. This is the top-rated WordPress backup plugin, and provides the biggest selection of backup options.
2. Online Backup for WordPress
Rated: 4 out of 5 stars
Downloads: 236, 823
I personally use this WordPress backup plugin and it's always worked great for me. Online Backup for WordPress provides the ability to backup your database and/or files either manually or automated, to your computer in a ZIP file, your email, or to their online vault where 100 MB of free storage is provided. Encryption is available, even as the download or process of emailing is taking place, as well as top-notch security in the online vault.
3. Simple Backup
Rated: 4.3 out of 5 stars
Downloads: 78, 249
Simple Backup is another good WordPress backup plugin, which stores backups in a created directory in the root of your WordPress directory (FTP). You have the option of backing up database and/or files, and configuring advanced optimization settings. This is an easy-to-use plugin, and can be as simple or advanced as you like–the only cons when compared to the other two plugins mentioned are that it only allows manual backups, and doesn't allow any other form of backups besides FTP.
So now that you've had the chance to compare and contrast the top 3 WordPress backup plugins, you've hopefully been able to make a decision as to which plugin fits your needs best. If not, you might try out all 3 and see which you like better. Backing up your website is very important as you can not always rely on your hosting company to do this for you. Servers crash and websites can go down. In order to make sure you can restore yours, maintain a current backup with one of these plugins.
Posted in Website Development, WordPress - No Comments »
The 7 Deadly Small Business Mistakes
Posted by Masen - April 25th, 2013
Starting a small business is a big and daunting task. Small business owners often make common mistakes, especially in the beginning. As a result, startup after startup goes up in flames. Many of them were great ideas but they were never able to prosper because they were cut short by preventable pitfalls. Read on to find out the top small business mistakes and how you can avoid them.
Posted in Entrepreneurship, Website Marketing, WordPress - 1 Comment »
Hosting on WordPress vs WordPress.org
Posted by Chloe Spencer - April 23rd, 2013
Many people get confused between WordPress.com and WordPress.org. Were you aware that hosting on WordPress.com is different than using the software from WordPress.org? They are quite different. WordPress is a Content Management System, web software for building websites, which can be downloaded from WordPress.org and installed on your web host. WordPress.com is a hosting platform where you can create a free blog without having to pay for a separate host, but without the ability to upload a custom theme, modify the code, or upload plugins. Your website URL will also end in ".wordpress.com". So which one is for you? Read on to find out. Read More »
Posted in Entrepreneurship, Website Design, Website Development - 1 Comment »
4 Tips in Choosing a Quality WordPress Theme
Posted by Masen - April 7th, 2013
For many businesses, a custom designed website is needed in order to properly represent the company’s brand. Companies like Apple or Pepsi require professional designers to create unique website designs that are consistent with the rest of the corporate marketing materials. On the other hand, many small business don’t have a website at all. They are less concerned with their site being branded properly and more concerned with it being available online where their customers and prospects can find it. If your business is in this latter category, a WordPress theme might be a good option. Read More »
Posted in Website Design, Website Development - 1 Comment »
Finding Your Perfect WordPress Theme
Posted by Chloe Spencer - April 7th, 2013
Free WordPress themes are hugely sought-after, now that 1 in 3 websites today are created in WordPress. WordPress is widely considered the number one Content Management System (CMS), mainly for being amazingly user-friendly, highly customizable, open source, and having a plug-in directory comparable to the App Store. But one of the best things about WordPress is that you don't have to build your website from scratch; you can install a theme, then customize it to your liking, add some content and, voilà, you have a website! There are thousands of both free and premium WordPress themes readily available on the internet, but the trick is finding the best ones. The good news is that I've done that for you! Read More »
Posted in Entrepreneurship, Website Design, Website Development - No Comments »
6 Benefits to Using WordPress As Your Website’s Foundation
Posted by Masen - April 2nd, 2013
WordPress is used to create 1 in 3 websites on the Internet today and that percentage is growing every day. If you are not already aware of WordPress and how it can act as a great platform for your small business website, then read on. This article will discuss what WordPress is and what its benefits are. WordPress is the world’s leading Content Management System, or CMS. A CMS is just a fancy term for a program that let’s you edit your own website. Read More »
Posted in SEO, Website Design, Website Development, Website Marketing - 2 Comments »
5 Tips for Email Marketing
Posted by Chloe Spencer - March 25th, 2013
Email marketing can be a great way to reach customers, but it can be very difficult to capture your reader's genuine attention without looking like spam or a sales pitch. Who wants to put a ton of time and effort into email marketing when their emails are just going to get ignored, deleted or caught in a spam filter? There's a few tricks to successful email marketing for small businesses, which if done right can increase not only your conversions but also your website traffic, search engine rankings, etc. Plus, it's one of the most effective free-of-cost marketing tactics out there. Read on to discover the top 5 tips for email marketing geared specifically toward small business owners.
Posted in Email Marketing, Entrepreneurship, SEO, Website Marketing - 2 Comments »
Principles of Social Networking Success
Posted by Masen - March 19th, 2013
Would you like to grow your FaceBook likes? Do you want more Twitter followers? Regardless of the social network you are targeting, these principles will help you grow awareness and increase traffic to your website and business. Read More »
Posted in Conversions, Social Networking, Website Marketing - 2 Comments »

