Category: Design & Development

Custom Designed WordPress Theme versus an Off-the-shelf Theme

The graphic design, or look and feel, is the first impression every visitor gets from a website. It’s a critical component in establishing credibility and inspiring people to stick around. Poorly or generically designed websites have higher bounce rates than professionally designed ones.

4 Tips in Choosing a Quality WordPress Theme

Optimizing WordPress at a coffeehouse

For many businesses, a custom designed website is needed in order to properly represent the company’s brand. Companies like Apple or Pepsi require professional designers to create unique website designs that are consistent with the rest of the corporate marketing materials. On the other hand, many small business don’t have a website at all. They […]

6 Benefits to Using WordPress As Your Website’s Foundation

WordPress is used to create 1 in 3 websites on the Internet today and that percentage is growing every day. If you are not already aware of WordPress and how it can act as a great platform for your small business website, then read on. This article will discuss what WordPress is and what its […]

5 Things to Look for in a Web Dev Company

Not all web site development companies are equal. Therefore, getting a proposal from one company for all the things on your wish list does not mean that the end result will be the same as with another company, even if the proposals are similar in scope. The experience and talent of the people in each […]

Mobile Website – Do You Need One?

Mobile web usage is increasing rapidly. As of this writing, nearly 30% of the 4+ billion mobile phones are smart phones. By 2014, it’s predicted that mobile Internet usage will overtake desktop Internet usage. That’s a lot of users that you don’t want to miss out on. However, most smart phones will pull up your […]

5 Challenges with Offshore Development

The world is getting smaller and it’s easier than ever to hire people from other countries. Websites like oDesk make it easy to find developers, Skype and email make it inexpensive to communicate and PayPal makes it convenient to pay them. So, what could go wrong? Unfortunately, a lot. It would be easy to think […]

6 Tips to Successful Web Development Projects

I’ve seen research that shows that more than 50% of development projects fail. Given the number of projects we inherit from other web developers due to unhappy customers, I would say the figure is at least that high. This doesn’t apply to small websites such as a simple “brochure” site or a WordPress blog. However, […]

Why Web Development Projects Fail

A story I hear far too often from prospects is that they just fired their previous web developer. You might think I like hearing this because it means our competitors are falling down which is good for us. I actually hate hearing this story. For one, I feel bad for the person standing in front […]

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